Global Market Plans creates powerful plans that help companies grow in the digital space and new regional markets. Services include:

Reach out today to learn how we can help you create a comprehensive go-to-market strategy or an authentic and sustainable marketing plan for your growing business. Because we know that you're job is to be the visionary, and you'll need competent business partners who can help further your success. Sign up for a consult today. We look forward to working with you. 

Analytics and testing

GMP Founder Stacy Pobatschnig enjoys a good problem or business challenge to solve for. Her problem solving and solutions-based approaches have served to build her quantitative and qualitative data analytics skills. She's become a savvy web analyst, a/b tester, and usability tester. She has owned analytics and testing for multiple companies as an employee and as a consultant. Her extensive background in analytics (understanding browsing and buying behavior by country and US region) combined with her cultural knowledge and travel experience give her insights few others have. She is able to educate and train people at all levels on the right digital metrics for reporting, and will assess opportunities for short- and long-term gains.

Pobatschnig also travels extensively, and develops robust marketing plans for companies, brands, and products entering specific geo-regional markets. 

Market Research

Global Market Plans develops detailed plans for companies entering new markets. Pobatschnig's extensive travel and overseas work has given GMP unique insight into what people in geographical markets are thinking, feeling, how they are spending their money, what news sources they trust, and more. We carefully research each new market for you, and collect information on what marketing opportunities are most effective, what your competition is doing, existing distribution channels (like mail service for international growth), and current market gaps. GMP makes it easy to grow by taking on the work your team wouldn't normally do in their day-to-day. We will provide detailed market plans, which include information about strategy, supporting tactics, cultural, and regional information. We will work with your team to use resources efficiently, and provide direction for any post-engagement work, including how to write copy, what images are most appropriate for the intended market, and much more. 

Authentic Marketing

Global Market Plans helps companies develop authentic marketing management strategies based on your company's unique brand voice, industry, and existing market. This day in age, consumers at all levels are tired of the nonstop marketing, and companies who send multiple emails a day are struggling to maintain (let alone grow) their databases. Global Market Plans reassesses every aspect of your current marketing plan and will provide you with a sustainable and authentic approach. We help companies cultivate a more intentional communications cadence, reset their strategies by centering communications around valuable and relevant content, optimize their website, marketing, and SEO efforts, and understand the most appropriate way to track progress and measure ongoing success. We have created customized approaches for multiple brands across most industries. We enjoy managing marketing, or partnering with your existing marketing staff on executing new strategies, tactics, special projects, and more.