Entering New Markets and Market Research: GMP helps companies and organizations successfully expand.

Whether you're an international or US based firm, we've got you covered. We develop tailored market strategies that take into account culture, demographics, opportunity, competition, policy, politics, local marketing channels, and more.

Market CULTURE AND PULSE

At Global Market Plans, we have a unique strength that the big corporations don't have—we know how to research and interpret market culture and pulse. We understand international markets exceptionally well because we understand cultures and where ordinary people are at. We will provide you with a detailed brief on the market you're looking to enter, as well as insights on the consumer, the demographics by location, everyday challenges the consumer has, as well as what they are likely to spend any extra money on. We'll work with our global network of contacts to write marketing plans and go-to market strategies that will help support you in hitting your goals out of the park.

TAILORED Market Research and MARKETING PLAN 

Whether you're looking for a marketing plan for a new market, or a compilation of research such as sales leads, GMP has got you covered. We carefully curate market research that will help grow your business, and we develop tailored marketing plans that will get your message in front of as many of the right eyes as possible, while staying true to your voice and brand. We'll incorporate traditional channels as well as local, grassroots, and organic channels that the large firms miss because of their more corporate approach. We will work with your social and email teams to ensure that your message is resonating within these local markets. 

LANDSCAPE AND COMPETITION

We continuously revisit tactics, messaging outlets, and campaign channels to ensure they are working for you. We keep a close read on competition and incorporate/account for their messaging tactics into our plans. We continuously assess the market for opportunities and adjust the plan accordingly. Whether your perfect customer is a banker in London, a single parent in Canada, or a young couple in Ohio, we've got you and your business covered.